Lionsgate Launches “District Voices” Video Series Featuring YouTube Stars to Promote “The Hunger Games”
By Todd Spangler for Variety Lionsgate pacted with Google for a weeklong video series in which top YouTube creators including iJustine and Veritasium imagine the dystopian world of “The Hunger Games.” The “District Voices” promo, overseen by Google’s Art, Copy & Code marketing group, launches Monday and will feature a …