Comcast and Twitter Debut Innovative Social TV Tool “See It”
By Alex Weprin for Lost Remote Comcast and Twitter have struck a deal that will take the relationship between TV and the social service to another level. The companies are debuting “See It” in November for Comcast Xfinity TV customers. If …
What Does Facebook’s Social TV Measurement Really Mean for Networks?
By Todd Spangler for Variety Now Facebook is coming to the TV research party: The social service is measuring interactions for about 45 broadcast shows in primetime, circulating the data the big networks – ABC, CBS, Fox and NBC – …
Facebook Wakes Up to Social TV Opportunities and Rolls Out Hashtags
By Cory Bergman for Lost Remote Twitter’s success with TV is waking up a social giant. As rumored months ago, Facebook announced it’s beginning to roll out hashtags to make it easier for users to discover shared interests. The company says …
Is Pinterest TV’s Next Second Screen?
This is what FanTrust is asking after Pinterest announced some exciting changes that could mean a closer tie between the widely popular social platform and television. But first, from the Pinterest blog: “When you find something you love on Pinterest, …
Twitter: ‘Where We Watch TV’
By Julien Blake for C21 Media Some 40% of the tweets made during peak TV hours are about TV – making Twitter “the room we watch TV in,” the social media giant’s UK head of broadcasting Dan Biddle said in …