Google Unveils New Try at Social Networking
Online search leader Google Inc. is taking yet another stab at social networking, as it tries to go up against Facebook in this wildly popular and lucrative segment of the internet. This time the project is called Google+ and it …
Audience Participation: 10 Years of FanTrust
By Curt Cherewayko – Business in Vancouver January 11-17, 2011 If there’s one thing Catherine Warren has learned from her media career, it’s how powerful an audience can be. It’s what convinced her 10 years ago to launch FanTrust Entertainment …
Global TV features “Media Innovator Catherine Warren"
At the nexus of entertainment, business and physics, FanTrust president Catherine Warren talks about how a foundation in science prepared her for a career of risk-taking and entrepreneurship in the high-stakes world of digital media. YEAR OF SCIENCE PROFILE Name: …
Social Networking Bill Of Rights Released
In the aftermath of much-publicized breaches by heavyweights Google, Facebook, and AT&T, among others, attendees of the annual Computers, Freedom, and Privacy conference spent last week creating…
Conan Joins Twitter, Beats Leno In Hours
With just one tweet, the appearance of Conan O’Brien on the microblogging site entices hundreds of thousands of people to follow him.
Pepsi to Skip Super Bowl Ads in Favor of $20M Social Media Campaign
The Super Bowl is consistently one of the most-watched television programs of the year. Even as network television viewership continues to erode — thanks to cable, timeshifting and Internet options — advertisers are still willing to pay big ad dollars …
For social networks, it's game on: USAToday.com
Games are the killer app on social networks. Tens of millions of consumers are opting to play simple, quick games on Facebook, MySpace and elsewhere — often via their mobile devices. An estimated 100 million people are recent devotees of …
Social media 101
Today, the term “social media” is used interchangeably with “Web 2.0” to describe digital tools and online destinations where individuals can share and connect with others – from social networks like Facebook, social bookmarking tools like Delicious, photo sharing sites …