Monthly Archive for: ‘February, 2012’

Lifetime Rebrands Itself With Original Programming

This April, Lifetime will rebrand with more original programming that stays true to its mission of embodying the female spirit By Nancy Dubuc, president and general manager of History and Lifetime networks As a pioneer in understanding the importance of

Media's Animal Magnetism – FanTrust in the Huffington Post

From Rin Tin Tin to Dogs Against Romney, the media continues to grapple with the triple-A juggernaut of animals, anthropomorphism and activism.

Recently, we may have hit a new stride.

Web Deals Cheer Hollywood, Despite Drop in Moviegoers

By Brooks Barnes for The New York Times Movie attendance hit a 16-year low in 2011. Star wattage continues to dim. DVD sales keep plunging. Almost none of the films being honored at Sunday’s Academy Awards have struck a mainstream

As YouTube Pours $100 Million Into Original Content, Some Top Tips On Making It Big

From The Associated Press YouTube has committed $100 million to 96 new video channels and has recruited top Hollywood talent to produce content. But the Google-owned site’s talent search is far from complete. Here are a few tips on how

Hulu To Invest $500 Million In Original Content In 2012

By Lacey Rose for The Hollywood Reporter Nearly five years into a venture backed by rivals Disney, NBCUniversal and News Corp., video hub Hulu is going where it’s not yet gone: original scripted programming. The online video site’s first entry, Battleground,

Call For Entries – MIPCube Content 360

At MIPCube Content 360, digital creatives pitch new ideas in cross-media content and next-generation audience engagement through TV, Internet, social media and mobile applications, personalisation, viral content, social games and other digital applications. “Content 360 gives digital creators access to

Crowd-Sourced Funding for Media Properties

Sure, fans can be your viral marketers and your digital evangelists, but did you know they could also be your investors and your digital angels? Innovative developers and producers are turning to their future customers to finance the properties these

2012 International Digital Emmy Award Nominations Announced

Canada Dominates with 4 Nominations First Time Emmy® Nomination for Kenya & Japan  New York, February 16th, 2012 – The International Academy  of Television Arts & Sciences announced today that nominees from 7 countries will  compete for this year’s International Digital Emmy® Awards.  The awards

iThentic and 3 O'Clock TV Launch "Guidestones" Web Series

By Tracy Swedlow for Interactive TV Today Canadian production companies, iThentic and 3 O’Clock TV, have announced the launch of their interactive Web series, “Guidestones.” The show, which was originally slated to launch last spring “delves into the mysterious Guidestones monument in Elbert County, Georgia,”

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