Former Sony Pictures Animation Head Solicits Talent for New Venture on Facebook

Yair Landau has his head in the clouds.

The way the former Sony Pictures Animation head tells it, technology has democratized storytelling, and created a global Internet community that he is tapping to make collaborative animation beyond a physical studio.

“All of that phenomenal technology that drove the performance capture in Avatar is essentially going to be available on a mass consumer level to drive story-telling in the not-too-distant future,” Landau told a Whistler Film Festival luncheon Thursday.

The alchemy is combining cloud computing with traditional storytelling to create a content farm for animation.

Read the full article by Etan Vlessing from The Hollywood Reporter here.