Metranome and GONG Partner for Branded Mobile Video Applications

Metranome and GONG Partner for Branded Mobile Video Applications

Waterloo, Canada and London, UK – July 22nd, 2009 – Metranome, a leading provider of mobile video solutions, and GONG Media, an international new-media Anime network, today announced a partnership to bring to market GONG mobile video applications built on Metranome’s Poptiq Powered platform. The free GONGApp® for iPhone and iPod touch will deliver ad-supported clips selected from GONG’s extensive library of anime content. Metranome and GONG will also launch premium content services that allow viewers to purchase and watch complete anime series on their phone. The GONGApp® is available today in over 20 countries through the Apple App Store.

“Anime content is a great match for mobile video, as the audience overlaps well with the smartphone demographic,” said David Kruis, CEO of Metranome. “GONG’s brand resonates with Anime fans globally, so we are thrilled to be working with them. Our Poptiq Powered platform offers content brands such as GONG the opportunity to directly reach their audience on their own terms and under their own brand.”

FanTrust client Metranome provides content producers, distributors and other right-holders with solutions to market and monetize mobile video.

Read the full press release at Metranome.net