The Facebook Brand Grab Begins Saturday

As of 12:01 a.m. Eastern Time on June 13, Facebook is letting page owners create the vanity URLs that many have been clamoring for. That means pages will be able to shed their lengthy addresses in favor of one that becomes facebook.com/yournamehere. Marketers can go to https://www.facebook.com/username to make the switch.

Read full details at Advertising Age