Viral Crocodiles

New Australian feature film Black Water is getting good critical acclaim in Europe and has just been released in Australia. Made by Australian filmmakers Andrew Traucki and David Nerlich it has reportedly already made its money back, a rarity for any Australian film. Check out one of the viral videos used to promote the film here. You can find more under the user decembergirl888 on You Tube. It’s an effective campaign and the film consistently comes up high in search rankings for ‘crocodile movie’ which is an achievement in itself seeing as Crocodile Dundee and more recently Rogue were much bigger players. One of the Black Water team used to work for Yahoo and the other is a deft hand at visual effects. Good to see all their hard work beginning to pay off for them.