Monthly Archive for: ‘May, 2008’

CHRC – New Media Content Creation

“We moved our New Media Content Creation Technology Roadmap [across Canada] to take advantage of your presence. Your knowledge of the industry was evident, and your presentation with its stimulating ideas and excellent examples was well-received by all those who

Fans: Transformers, Catalysts, Creators

Ten years ago it would have been inconceivable to say to entertainment professionals that audiences were turning the entertainment business model on its head. Sure there was a lot of talk about technology, piracy and convergence; but surprisingly little about

MIDMA Speaker Series 2008

Digital audiences are changing the revenue, delivery and engagement strategies of entertainment companies – meaning “first window” is no longer synonymous with “TV” or “cinema”. In her Manitoba Interactive Digital Media Association Speaker Series session, FanTrust Entertainment Strategies President Catherine

FanTrust President to speak at nextMEDIA Wrap Session

How will a softening online ad sales market affect your monetization strategy? How will upcoming government regulation such at the CRTC New Media review and Copyright regulation affect your digital media initiatives? And how will ISP and Telco policy change

Vancouver Game Summit 2008

Vancouver Game Summit 2008 – Untapped markets, Who are the customers? The Vancouver Game Summit’s management track panel “Untapped markets, Who are the customers?” explores the changing demographics of console, handheld, casual and mobile games. What is the state of

VIDFEST’s Convergence 2008

VIDFEST’s Convergence 2008 – “Are You Talking to Me?” Widespread broadband penetration will change the way entertainment companies and brands need to communicate to large audiences to drive response. FanTrust President Catherine Warren discusses the importance of balancing awareness and

Not just kid stuff any more

Video-game creators target boomers and female players Andy Ivens – The Province In the wildly successful new video game Grand Theft Auto IV, the player, when not shooting people or jacking a car, can fiddle with the car radio, where

Catherine Warren at VIDFEST's Convergence 2008: How to communicate with your audience online

FanTrust President Catherine Warren’s joins VIDFEST‘s Convergence 2008, asking “Are You Talking To Me?” This session will consider whether widespread broadband penetration will change the way brands need to communicate to large audiences to drive response, the importance of balancing

FanTrust President to discuss shifting demographics and untapped markets at Vancouver Game Summit

Catherine Warren, FanTrust President, will be speaking at the Vancouver International Game Summit as part of Vancouver Digital Week. The management track panel “Untapped markets, Who are the customers?” will explore the changing demographics of console, handheld, casual and mobile

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