Good news: the LT isn't overexposed (yet)

Good news: the LT isn’t overexposed (yet)
Danny Sullivan of Search Engine Watch talks about the Long Tail of Search in his talks around the country. But he still has to explain it. “When I came to this slide during my presentation in San Jose, I asked the audience how many were familiar with the long tail concept. Practically no one was. Yesterday, the same thing happened with my Chicago audience. Of about 300 people, maybe 10 percent of the hands went up when I asked how many knew about the long tail.”